The campaign makes the case that practical and vocational learning needs to be at the heart of education, alongside academic study, to enable every young person to fulfil their individual talents and have access to many paths to success.

Through a high profile ‘call to action’ in the media, the public were invited to send their comments directly to Rt Hon Ed Balls MP, Michael Gove MP and David Laws MP – who represent the three main political parties as the possible next education secretary.

The outcome is the first ever election broadcast generated completely by the public, which is available to view and respond to at www.edge.co.uk/haveyoursay

The quality of the messages has been encouraging, with response from the public reflecting the fact that 78 per cent* of the population want to see more quality practical and vocational learning on offer to young people in schools, colleges and universities. An overwhelming number of the thousands of comments collected support Edge's own recommendations on changes to the education system set out in its Six Steps to Change Manifesto: